And So It Begins

Starting a business is the first step of progress. Once we figured out how we want to solve one big problem in the cycling industry we could not be stopped. The next days, weeks and months we spent in figuring out the best fabrics, attachment solutions and finding a partner that wants to be part of this big journey. We have created the very first modular cycling jersey and we proudly stand behind it. We keep improving, trying to reach that quality and feeling we want. We do not want quick success, we want to fix a major problem in the cycling industry and make it affordable for everyone.

We are designing in Germany and producing in China with a great company that puts a major focus on the environment. “With a commitment to sustainability, we incorporate recycled materials and design for longevity. We believe that well-made gear should last, reducing waste and contributing to a more sustainable future for cycling. Every item is crafted with purpose, balancing function and environmental responsibility.” Once we are satisfied with our designs we will release it, I hope you will be part of the OWU journey.